Nedbank is known for being a leader in Malawi sponsorship marketing, based on its innovative partnerships and ability to bring a strong social dimension to sponsorship. Our underlying sponsorship philosophy is aligned with our brand strategy to meet business objectives, create networking opportunities and hospitality, and promote community involvement and broad-based appeal.
Nedbank Malawi recognises that it has a responsibility not only to be good with money but to do well with it.
For Nedbank Malawi, corporate social investment (CSI) represents our multi-faceted approach to the responsibilities we have to the communities in which we operate. For this reason, we consider it one of our primary responsibilities to demonstrate our commitment to, and effectiveness in responding appropriately to the sustainability challenges of our communities, particularly because these challenges are material to our sustainable success both as a business and as a green and caring bank.
The Nedbank Malawi CSI programme is based on six pillars, namely: Environment, Economic Development, Education, health, Community development, plus Sport and Arts.
Our CSI partnerships support community enlistment and development programmes that are empowering in the short-term and sustainable in the long-term. By focusing our CSI spend on these primary focus areas, we avoid the risk of diluting our financial support and ensure that we remain an effective enabler of transformation, enlistment and development in Malawi.
At Nedbank Malawi, we also have strategic volunteerism programmes that enable both staff and clients to make a difference in the communities we serve. We use this to continuously develop our vision-led, values driven ethos, as well as our Deep Green Aspiration of being highly involved in our communities. Our staff is encouraged to take the time to apply their skills and talents in order to help improve the lives of others, which also helps them understand the communities we serve better.
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